SIM2 News
4 February 2009

Performances elevated to new heights!

Reference standard three-chip projection is now available with long distance connectivity.

ISE, Amsterdam – February 3, 2009 - SIM2 Multimedia is proud to announce the European premiere of the SIM2’s Grand Cinema™ C3X LUMIS HOST during the 2009 Integrated Systems Europe (ISE) Show, February 3-5 in Amsterdam, The Netherlands.

The Grand Cinema™ C3X LUMIS HOST pairs a reference standard 3-chip DLP® -based projector with a discrete outboard projector control electronics module that connects via SIM2’s proprietary, three-line optical-digital High-Definition Optical Signal Transfer (H.O.S.T.) system, which is able to connect the two over distances up to 250m (750 feet).

The Grand Cinema™ C3X LUMIS HOST is based on a trio of the latest 0.95-inch, 1080p DLP® chipsets from Texas Instruments, whose next-generation DarkChip4™ DLP device yields an important increase in picture quality with improved blacks and superior brightness when partnered with SIM2’s proprietary ALPHAPATH™ light engine. This powerful combination forms a system that delivers full-HD, 1920x1080 progressive video of stunning clarity and definition. The projector’s superb contrast ratio (up to 35,000:1) is matched by its impressive color depth and remarkable light output (up to 3000 ANSI lumens), resulting in images that have an incredibly realistic, almost three-dimensional quality to them!

“We are very excited about the launch of the SIM2 Grand Cinema™ C3X LUMIS HOST," said Roger Carver, TI’s DLP Front Projection Business Unit. "DLP technology continues to set the standard for home theater picture quality and this latest SIM2's home cinema DLP projector will satisfy the most-demanding enthusiasts.”

An important new feature for the Grand Cinema™ C3X LUMIS HOST is SIM2’s light intensity control system, which in essence, increases the projector’s contrast ratio up to 35,000:1 through the use of three separate specialized components: a user-adjustable iris, Texas Instruments’ DynamicBlack™ technology and a new dimmable lamp. However, unlike other variable iris systems which can inflict detrimental effects on the final picture, SIM2’s custom-designed system provides micro-second precision-matched light intensity adjustment to the source material, on a frame-by-frame basis. The resulting black level and shadow detail add a new sense of realism to the image. This is yet another example of how SIM2’s R&D expertise enables the company to push the performance envelope for projection beyond the capabilities of other manufacturers.

“The C3X 1080 is considered the projector of choice when it comes to benchmark three-chip DLP performance in a compact yet elegant chassis. The C3X LUMIS HOST system is a natural evolution for the Grand Cinema™ C3X 1080 Series,” said Maurizio Cini, President of SIM2. “We are now offering a three-chip solution that blends the beauty of the Grand Cinema™ C3X series with the brains of a professional and modular processor system. The ability to separate the projector from its control electronics by fiber-optic cable with a loss-less connection, allows our dealers the ultimate flexibility of installation.”

The SIM2 HOST module is a discrete, compact component designed for flexible placement, thanks to SIM2’s HOST three-line digital fiber-optic connection, which empowers A/V installers to locate it up to an astonishing 250 metres from the projector and is impervious to electrical interference - even when placed in conduit containing high voltage electrical cables. This capability creates an entire range of previously unavailable installation options and more importantly, eliminates the usual signal losses and electrical interference pick up associated with long cable runs. The HOST module incorporates superbly flexible video switching with no less than six HDCP-compliant HDMI inputs, three HD-capable component-video inputs, and multiple legacy composite and S-video inputs as well as RGB and SDI inputs and LAN professional control. A dedicated 10/100 Mbit Ethernet connector is fitted as standard, allowing the product to be connected to a LAN network or to the internet. This network connection can be used to remotely control the projector using TCP/IP commands or to feedback projector operating status information such as: serial number, working hours and firmware version to a designated e-mail address for assessment.

The Grand Cinema™ C3X LUMIS HOST can be easily configured to meet the exacting requirements of a wide range of home theatre and professional applications, optimising light intensity and black level to each scenario. Whether the requirement is for high brightness (up to 3000 Ansi Lumens) or optimum black level in darkened conditions, Grand Cinema™ C3X LUMIS HOST offers unrivalled customization and flexibility.

SIM2 will showcase this revolutionary product in SIM2’s booth 1L49 – Hall1 during the 2009 ISE Show in Amsterdam RAI, Netherlands.

About SIM2 Multimedia
SIM2 Multimedia is the worldwide leading manufacturer of award winning home theater products and leading provider of high-performance large screen systems (for control rooms, information, communication, and simulation) and professional projection systems for E–cinema applications. Over the years, SIM2 has gained in reputation meeting the industry's demands for new emerging technologies, offering high-quality and reliable products with the most innovative performances. Products are designed and manufactured in Italy. The company has a world-oriented marketing policy with a direct presence in Italy (headquarters), Germany, UK, China, and USA (sister companies) and in over 60 countries worldwide through qualified partners.

DLP and DLP Cinema are registered trademarks of Texas Instruments.