Sim2

Public Entertainment

Video Entertainment in public facilities is a fundamental component in the development of this market segment. Not by chance, the pubs, bars, discos, hotels etc. that use large screens to display sporting or other events are experiencing an important increase in customers, as well as turnover. The charm of the big screen is an essential element for discos and shopping centres where catching attention, providing information, and promoting products has become a real and profitable side-business. The United Kingdom is certainly the leading country in this field, being far more advanced then any other; over 60% of the pubs have a projection system, and most of London's shopping centres have a projection wall (monitor and/or video). Indeed, SIM2 is present with its products throughout the whole UK with a remarkable market share; monitors at the newly opened Tate Modern Art Gallery, projectors, and many other applications. And, over half of the projection system used by the English pubs are SIM2's.